What Do Some Gold Buyers and Car Dealers Have in Common?

We often get calls into our stores, asking the price that we pay per unit - whether it is per gram, ounce or dwt (pennyweight.)  As we have explained in previous posts, it is important not for the consumer to go by the price they hear over the phone.  Many times, the price you are being quoted by X, Y, and Z gold dealer come with many caveats.
For example, Buyer X may say:  $18.00 per gram
Buyer Y may say:  $25 per...
Buyer Z May say $23 per gram.

Although the math may seem easy - Buyer Y should be the highest paying store, right?  Wrong.  Buyer Z must be, right?  Not necessarily.  There are many tricks in the book, which many unscrupulous business people employ to get people in the door.

When you are checking the price of a car - many times the Car Dealer will say anything to just get you to the dealership:  "Yeah, we have a lease for the car you want at $199/month."  When you get to the dealership, you find that the dealer changes his/her tone:  "Actually, that was a promotional model, and we just sold the last one.  I will show you the car you want for $399/month."

You leave the dealership disgusted and frustrated, as though they are employing false advertising.  The same goes for the gold business.

At Sell Us Your Gold, you will find that our bottom line pricing is consistently HIGHER than the competition. We do not change our pricing structure on the fly, rather we pay a very high percentage of the melt value of your Gold, Silver and Platinum items.  We don't engage in double talk or play around with units of measure like many other competitors do.

Please take the time to come by for a free, no hassle quote.  You will see that our bottom line price will beat the competition every time.  We welcome our customers to take their items to our competitors as well - to see if they are able to compete with our pricing.

Come see for yourself - at any of our 3 locations.  You will not be disappointed!